Creative B2B Marketing

In this episode, Jordan Yates interviews Cathy Rinne and Lauren Van De Mark, the mother-daughter duo behind FlexLine Automation. They discuss their unique branding as the Conveyor Cougar and Conveyor Kitten, and how it has helped them gain recognition on platforms like TikTok. They also talk about the importance of authenticity and fun in marketing, and how small businesses can leverage creativity to stand out. The conversation highlights the balance between professionalism and entertainment, and the impact it can have on attracting new customers. Overall, the episode emphasizes the power of embracing new platforms and approaches to marketing in the B2B industry.

Takeaways

• Embrace creativity and authenticity in marketing to stand out in the B2B industry.
• Platforms like TikTok can be effective for B2B marketing, especially when targeting younger generations.
• Balancing professionalism and entertainment can make your brand more approachable and relatable.
• Small businesses can leverage creativity to compete with larger companies with bigger marketing budgets.

Connect with them everywhere:

• youtube.com/channel/UCWjAdi45WPLckr3VYRxmruQ
• facebook.com/flexlineautomation
• instagram.com/flexlineautomation
• linkedin.com/company/flex-line-automation-inc./
• twitter.com/flexline_inc?s=09
• tiktok.com/@flexlineautomation
• tiktok.com/@theconveyorcougar
• linkedin.com/in/cathy-rinne-a1764a11/

This Episode was brought to you by David Turner at https://processandautomation.com

Connect with David: https://www.linkedin.com/in/dr-turner-enterprises/ 

Chapters

• 0:00 The Rise of the Conveyor Cougar
• 12:40 TikTok and Social Media Strategies
• 18:41 Balancing B2B Communication With Authenticity
• 23:16 Mother-Daughter Dynamic and Marketing Challenges
• 27:39 Reality TV and Marketing's Creative Inspiration

Transcript

Speaker 1: 0:14

But real quick, before we get started, let's hear a quick message from our sponsors. Hello everybody, welcome back to the Failing for you podcast. It is me, your host, jordan Yates, and today we have two guests and all I have to say is meow. We have the conveyor cougar, miss Kathy Renee. Oh my gosh, oh my gosh. Hashtag meow Jordan. Hashtag meow everybody. Hashtag Jordan doesn't know how to pronounce names. Hashtag forgetful. And then Lauren Van de Mark. Lauren, I think I did that right. Miss conveyor kitten slash automation armadillo. Okay, I'm butchering it all.

Speaker 4: 1:40

To workshop that and figure out which one is going to stick. I know which one I prefer, yeah.

Speaker 3: 1:48

I'm team conveyor kitten all the way. Sorry, not sorry.

Speaker 1: 1:53

Guys, if you haven't heard of the conveyor kitten slash cougar combination, well, this is your introduction today. Now I come across Kathy on LinkedIn and I don't remember when it first happened, but I do remember being kind of taken about when I saw conveyor cougars, like okay, this is very interesting. One thing led to another. We've been sort of chatting through different messages and interacting with each other's post, and so they have a very interesting background in. They have a family company, they've done automation and, if you guys didn't pick up on it, kathy and Lauren, our mother daughter. So we're going to get into all things family dynamics working together, automation and the generation of TikTok and automation coming together. So let's start off. Kathy, I'm going to let you go first, kind of give yourself your introduction and say hello to everybody.

Speaker 3: 2:45

Hey everybody. By now you may have already heard of Flexline Automation and the conveyor cougar. I have to thank my lovely daughter, Lauren, for that name. She totally regrets it now, which just feeds me.

Speaker 4: 3:03

Yeah, the name actually came about because I am a smart alec and I say things sometimes without thinking about it, and so it really is my own damn fault and that only makes it that much worse.

Speaker 3: 3:19

Yeah, we were in a meeting oh my God, I know the conveyor cougar.

Speaker 4: 3:24

I see her on LinkedIn and I'm like great.

Speaker 3: 3:28

You know, we were in a meeting and we were making a sales call, a joint sales call, and I mean, I walked out of there feeling like the total old lady and I looked at Lauren and I'm like when did I become the old? Lady in the room.

Speaker 3: 3:43

I mean, these are just like you know kiddos in there, and when, when I feel like such a cougar, and she jokingly is like ah yeah, mom, the conveyor cougar, and I was like oh my God, but I am, though, and I floated it on a LinkedIn post and everybody was just like that is too funny and Lauren was like oh, I hate it. So I went with it.

Speaker 4: 4:09

And it's actually kind of a funny story because the first time I met you, jordan, was at Hustek's last year.

Speaker 4: 4:16

Yeah, and that show, someone came up to me and they were looking at our box director that we were exhibiting there with our friends at Southwestern PTS and they're like flex line, flex line. I know that, I know that I've seen your stuff somewhere. And then, honest to God, he came back the next day and was like, oh, I figured it out. So I followed this lady called the conveyor cougar on LinkedIn and I'm just like I am never going to be able to tell her this story or I'm never going to live it down, and yeah, it's kind of just snowballed from there. Obviously, it's got name recognition and it's got a little bit of fun and alliteration, which is always a good thing in my mind.

Speaker 3: 5:00

But yeah, it's brilliant. You did a great thing, lauren. You got a trademark that, lauren. I have the functionality to pull it off. I mean, I don't mind wearing the leopards print and the leather pants and all of the things that you would expect with a conveyor cougar.

Speaker 1: 5:16

I'm four, so it works for us or just a regular cougar? No, it's amazing. So when you started using that, how long did it take to sort of catch on to where people started calling you more by that or recognizing you more as the conveyor cougar than Kathy?

Speaker 3: 5:37

Wow, it really seemed like it didn't take very long at all, but it really all came together in the perfect storm for us because we had a marketing group that worked for us for some time and we were making all these really great videos and they were just languishing out on YouTube with no views, no, nothing. And one day, one of them was like well, you know, if you really want to get some views and get your videos out there, you need to use TikTok. And Lauren, being my millennials, like not it, and me being, you know, like, well, I'm the old lady here. Well, why the heck? Not right? So I started the TikTok. So I started the TikTok about the same time as the whole conveyor cougar thing was born, and so it came.

Speaker 3: 6:25

I floated it on LinkedIn, kind of all at one time and I went from, you know, two followers, which were probably Lauren and her dad. You know I really jump. I mean I don't have a million followers or anything like that, but I am so grateful for the followers that I have because they are they're diehard, loyal in there, you know. I mean they are truly interested in what content we put out and and give us feedback on it. But it was to answer your question probably. I mean within three or four months. I mean we went to Pac Expo. We had people coming to the booth at Pac Expo asking for the conveyor, cougar, and Lauren, just like no, say it is not so.

Speaker 1: 7:11

They expect you to put some sort of show on like oh, it's me the conveyor, cougar, are you supposed to do something?

Speaker 3: 7:17

Oh my God, I'm getting a monogram shirt and my husband blesses heart. He made himself this hat out of puff paint. That said, you know I'm with the conveyor cougar and he wore that to Pac-Ex and we have just really tried to have fun with it. I mean, that's the. I've been in this business. This will be my 40th year. This year Flexline Turns 40. It's my anniversary with Lauren's dad, rhett. And you know, if it weren't for the sense of humor and being able to laugh and really have fun, we would have never made it 40 years as a couple, let alone 40 years as a family business. You know, that just would not have been possible. So the whole sense of humor thing is played out well and we just have lots of fun with it.

Speaker 1: 8:04

Lauren, how did you end up sticking around and being a part of the family business? Did you ever venture out and try something else and then get pulled back in? Or did you always just kind of go with it Because, I mean, it sounds like a fun place to be, but you know how kids and parents are. Sometimes it's like, oh, I'm going to do my own thing. Did you ever try a different path first?

Speaker 4: 8:24

I did so I actually I worked here right after undergrad and then I went and I got my master's degree and whenever I came back, mom actually didn't want to hire me back.

Speaker 3: 8:38

I was still a little salty that she left.

Speaker 4: 8:41

But I wanted, I wanted to come back, and I wanted to come back to the area because over the course of time that I was gone, I really realized what was important to me, and one of those big things was to be able to be around my family, and at that point all of my grandparents and everybody was here in this area and then it just so happened that we got a really big project at the same time and so dad actually hired me, against mom's wishes, to do project management on that and, yeah, it was a, it was a really, really fun project and it was a really good learning experience for me and for a variety of reasons and to be able to talk to, like my professors and things, and be like.

Speaker 4: 9:40

You know, your HR class did not prepare me for for mediating these arguments that I'm having with these employees that we'd hired specifically to do that project and things and it's just like, oh boy, real life versus the academic career was a bit of an awakening, but it was also a lot of fun and it was interesting and I got to spend a lot of time with my dad and my grandpa while he was still alive and he would come over and was just very impressed with it and it was really I was very impressed with it.

Speaker 3: 10:15

She did a phenomenal job and and I'm just going to like throw this in I I didn't want to hire her, mainly because I really like I wanted her to go to the job with another company so that when she did come crawling back she realized just how good she had it.

Speaker 1: 10:36

Does it sound?

Speaker 3: 10:37

petty at all.

Speaker 1: 10:38

Yeah right, you know, I mean hey, it's a mom thing, that would never.

Speaker 3: 10:41

You know it's a mom thing, but I'm super proud of what she accomplished. She should probably give Mississippi State a plug. You know she did graduate with masters in marketing and that's probably where the whole conveyor cougar thing came from.

Speaker 4: 10:58

It was probably planted there as a seat in school, but pretty sure all of my classmates there from the MBA program are going to listen and be like oh God, that's what happened. That's what we wound up doing. He was president of the MBA association. She had so much promise Like.

Speaker 1: 11:16

I feel like, from the outside, looking in, what you guys are doing looks super cool and I think you're putting that MBA to work in all the best ways possible. Like and that's a funny thing with marketing and social media Sometimes when you're at home and you're doing this stuff, it's like it's it's it feels not like an imposter syndrome, but kind of like you don't always feel like it's as cool as it is to people who don't know you. And then if they don't know you and they've just come across like sort of your branding, they're like whoa, like like this is all they know you as, like this is the personality and it's very interesting to see how people absorb it that don't know you in your like actual real life versus who know you through social media. So I think it's very fun to kind of like play with branding and see how you come across this, because I think whatever you two are doing, it's obviously working very well and it's been very fun to watch.

Speaker 1: 12:05

Now I want to get back into the the TikTok thing. So as a person who does social media myself, I find it pretty interesting that you've has success on TikTok with, like your automation stuff. Now I'd kind of like to learn more about that personally and I think the listeners would too because I think some of us shy away from TikTok because we think, well, that's not where our buyers are, that's not where you know like we're going to form a deal or an opportunity. So can you kind of walk us through like how the brand recognition there and the growth there has helped you in your business, and either one of you wants to take it.

Speaker 3: 12:38

Oh, that's a tremendous springboard. Lauren does a TikTok, so I'm going to have to take this. So I mean, I don't even think she has a TikTok account. I do not. So I drew the short straw. I had to learn to do the TikTok. I found myself an 11 year old to teach me how, and I'm still not all that great at it.

Speaker 3: 13:00

But you know, the thing about the platform itself is that TikTok is really trying to be more B2B and they do have a lot more analytical data and metrics available for the business account. And I have a business account as Flexline Automation. I have a personal account as me, kathy Rennie, and I also have the Convair Cougar. And the reason why I first created the business account and I got disappointed because I could only use really crappy music for my videos because of business account they really limit, you know, they really watch that.

Speaker 1: 13:42

And I learned from.

Speaker 3: 13:42

Trendier, and so I'm like well to heck with that, I will just save the business account for Stodgy Old Business Post, you know. So up came the Convair Cougar who can just pretty much do whatever she wants, and that's why I love that alter ego.

Speaker 3: 13:56

It's like you know, but I started doing that and I use it really as, as I say, a springboard, because I create content there and then I share it across other platforms. You know Facebook and Instagram and, of course, linkedin and Snapchat, and so even some Reddit sometimes will share out to that and it's it's just really quick, it's easy to use, it's something you can throw on there, something a little catchy, and I wouldn't have thought the automation would really fly. But not to pat myself on the back too much, but I do really do a great job, you know, picking out the music for the videos, and a lot of people comment on that on LinkedIn when I make a post or just like waiting to see what the song choice is going to be. So you know I spend a lot of time. I sit at my desk making a lot of tic-tacs and Lauren will hear me playing different songs and she'll be like oh God, mom's on tic-tac again.

Speaker 4: 14:56

And have her help her if she wants to get things to line up just right, because you hear the same 10 seconds of music over and over and over. Since you're Lord, I'm going to get you headphones for Christmas.

Speaker 3: 15:09

Yes, it's really fun and there are a lot more businesses that are joining the platform. When I first started, I didn't see a lot of other automation content, but you know I'm seeing a lot more. Their algorithm is pretty much like you know anything else If you show an interest in something you know, they just fill your feed with it.

Speaker 3: 15:30

And so now my feed is full of all sorts of cool automation projects and stuff like that and I'm seeing more people and having I have more followers. I have quite a few followers. I mean I don't have anything like you know, some of the cool tic-tac people do, but you know, I'm all how many followers do you have Kathy, I have, I think, a thousand, I don't know, thousand seventy something, almost 1100 or maybe 1200.

Speaker 3: 16:01

I have yeah. I really don't know Honestly for sure. I try to post something out there every day, or work yeah.

Speaker 3: 16:12

At least three or four times a week and finding the full, the cool, fun, relevant content is hard. But I watched a really great webinar that A3, the Association for Advancing Automation, put on about social media and they mentioned a tip which I found very valuable, and that's like recycle stuff, because you know the followers that you had six months ago when you posted that you. They aren't the ones that are going to see that in their feed and so if you're not recycling your posts, you're losing a lot of opportunity for the new folks to be able to see that content. And that helps kind of alleviate, you know, the content fatigue that we all suffer when you're trying to stay relevant in social media.

Speaker 1: 16:58

Yeah, no, I think that's a great tip, because something that I struggle with a lot and have always shied away from TikTok and like reels and things like that is because there is always a new trend, like you said, and hopping on it, understanding it, learning it, that is always overwhelmed me to where I'm like, oh, I create, quote, unquote, like original content. It's because I'm just too lazy to like go like lip sync to the video or I try, and then it just makes me feel so frustrated and I'm like you know what, if I just do something that's totally like random, then that'll be faster and easier, but like it doesn't track as well as when you do plug into the trends because those are the things that trend super well and I think I've always kind of preached to people at conferences for marketing B2B that like hey, you know it's fine to just stick to one platform, Like you don't need to get into TikTok, Like there's.

Speaker 1: 17:47

You know we haven't seen as much return there, but I love more than anything to be wrong and learn more, which is, you know, failing for you. That's what we're always trying to improve and it's cool hearing that you guys are across so many platforms. Lauren, do you have insights into sort of the stuff you're putting on the other platforms you guys are using and kind of how that's been going and in, like, what seems worth the time versus what's like still an experimental phase?

Speaker 4: 18:14

Well, I mean definitely for what we do. You know, linkedin works a lot better than Facebook and Instagram and things like that. I mean there has been some research out there that Gen Z is going to be really shuffling and changing how marketing really will work, because they do a lot of their purchasing based off of TikTok and Instagram and things like that, even in the BT world which. I think is going to throw a big wrench into things for a lot of B2B communication because, like I'm still very old fashioned right.

Speaker 4: 18:53

Like I've got it in my head like this needs to be professional. We need to. You know there's a certain aesthetic and there's a certain way of speaking and like I personally had like this major, major problem where all of these studies were like you should use emojis in your business to business communication. But I'm like I don't feel comfortable using emojis and business communication Like I load my mind.

Speaker 3: 19:18

I load it up with emojis, I load it up with hashtags. I just sprinkle that crap all over all of it, you know, and I think the thing is TikTok it doesn't matter what platform you're doing.

Speaker 3: 19:30

You want to have fun with it and you want your authentic side to come through. And when we were having doing all the professional videos, yeah, I agree with Lauren, you know you need some of those because you need your company to have some credibility. But you know, what do people watch on TV? They watch reality TV for a reason you know they want to know who you are. They want to know the crap you do wrong. They want to know when you feel foolish. They want to see you have fun. They want to see you fail. They want, they want the dirty. And I don't I tell Lauren all the time. You know she's like well, you know who are our customers and I'm like you know you're selling to people it's B2B, but it's still people and you know you have to appeal to people. You're not I mean, no business writes a check, but the people in the business do you know?

Speaker 3: 20:25

so so those are the people that you really have to target. And I don't focus on on the trends. You know I sometimes do them. I mean I got totally into the chicken wars because it was fun. But you know, I don't focus on that, and part of the reason why I guess I can get by with that is I'm kind of old and have my own niche and I just throw my own stuff out there and everybody gives me a pass, you know.

Speaker 4: 20:50

But I think it works really well though, too, having kind of the two pronged approach, where you have the like oh, we're super uptight professional posts, and then you also have the like hey, we're real, we're entertaining, we're fun to work with. And you know, having both of those together works really, really well for us as a company.

Speaker 1: 21:17

That's nice that you have that balance there, and I think it is so ironic that you know the mom is the one who is the fun, quirky one doing the crazy content on TikTok and the daughter is the one who's like corporate structured Like. I love irony and I think that's perfect.

Speaker 4: 21:34

If we were to have like dinner or drinks together or anything. I mean it tracks Like she was always the one I would want to melt into the floor Going to show my age a little bit. But we would go to Spencer's Gifts in the mall, right, like Spencer's Gifts. It was this really eclectic little store and the guys behind the counter were always like, oh my god, lauren, your mom is so cool, right, and like every time anybody is like, oh my god, I love the Khmer Cougar. I'm like 13 again standing in that Spencer's Gifts. I'm like, yeah, this is so uncomfortable for me, but yeah, I've always been much more, I'm the straight man.

Speaker 1: 22:17

He is yeah, that's it. It's nice to have the balance, though, and I feel like, kathy, I lean more towards your side in the approach of like more the silly, the fun and all that, and that's why my tagline is making technical content fun and relatable, because I think I'm not good at being structured and is like serious. And, lauren, I feel like my boyfriend relates to you a lot in the sense where he's like, did you really just post that? Like that's so embarrassing, like why are you putting that on the internet? And I'm like, babe, people love it, like don't worry about it, like I swear it's good for business.

Speaker 1: 22:52

And he's like you're running a business. And I'm like, babe, I know, but they, like Jordan, they don't like the bit, like you know, and so it's. I totally feel for you, lauren, because I am such a Kathy with that stuff and I see daily what it does to your loved ones when you are that embarrassing to them. But both sides are needed, you know like it is important. So I guess it's thank God you guys are, you know, on the same team. And has there been times, though, where you try to communicate to your mom of like, mom, like this is a little over the line, or do you just kind of let her do her thing?

Speaker 4: 23:27

Well, not really, because one fun thing that maybe your boyfriend doesn't have. I don't know what background he has, but I always say like the marketer in me is just like oh my God, this is great, Build the brand girl, let's go. The daughter in me is the one that has the same problem with this, like you know, and that's a very fun internal conflict to have all the time.

Speaker 3: 23:54

But given that the marketer in me, whenever it is something where it's just like oh my God, I would never want to put that out there personally, the marketer in me is like yes, I'm just feeling funny and there's just no rain in the end and the fact that if she would come in and be like mom I don't want you to post that I mean I would have my thumb would be on the post button faster than if she was like do post it quick, quick, you know that's what I have to do, you know, I don't know what's wrong with it.

Speaker 4: 24:30

You want me to post it.

Speaker 3: 24:32

My daughter says she can control me Right exactly, and you know I want to sit in my office and hear her on the phone and be like I always know when somebody brings up conveyor cougar, because she'll be like that's my mom.

Speaker 1: 24:48

That's true. Is there a certain point, lauren, where you hit an age and then you become a conveyor cougar? Or are you always the kitten Because your mom's the cougar Like? Is there a threshold?

Speaker 4: 25:01

I struggle with that because I am 38. I am almost as old as the company itself, and as someone who's 38, I feel like I'm not even good she's closer to 39 than I'm not even good. Thanks, mom. Thank you, you're welcome. Thank you for that. I appreciate it. Yeah, I feel like I am too old to be considered a kitten and that is part of my problem with the whole kitten thing. It's like I am always going to be my kitten. Yes, there's that. I think the problem is real.

Speaker 1: 25:35

It's cute. Though it's cute, I feel like it's rare that you come across automation companies that have such endearing marketing terms and people working there that their personality rather are shining through or they're in a personality battle with their mom and daughter. I think it's very refreshing, although, lauren, you're probably cringing and dying on the inside. You are giving the people what they want. Kathy, I think you mentioned people love reality TV, and I feel like it's a version of that. What is your favorite reality TV shows that you feel like have inspired you in this journey?

Speaker 3: 26:13

Girl, I don't even watch them. What you said I am the TV Life is a reality TV show. I mean, I go from when you have the crazy automation business. And then Lauren and I both have farms on the side. Right before today's podcast, she was dragging a baby calf into her bar and to her garage to bottle feed it To your garage actually, yeah.

Speaker 3: 26:41

Our life is a reality TV show. I swear, if you strapped a GoPro on us and just followed us around, we'd probably have a million subscribers because people would be like, wow, just wow. I don't watch any of the kind of. I don't watch the survivor. The whole backbiting, snipey thing is not appealing to me because I'm still of the generation where your handshake is your word and we're very honest and straightforward and all of those things. So I don't know, reality TV really makes me cringe.

Speaker 4: 27:24

You used to watch American shoppers all the time. That was the whole Popeye bike thing.

Speaker 3: 27:28

You did a parody on that one. I guess that's the kind of reality TV show.

Speaker 4: 27:34

That's a reality TV show, right.

Speaker 1: 27:36

I think so. I love watching like keep you up with the Kardashians or something like that, because I feel like I get a lot of my inspiration from when they do the cutaways and the confessionals where they're like oh my gosh, and Kim was totally like this. I love kind of putting that style into my videos, sometimes of breaking the fourth wall and talking straight to them. It's funny because I think the guys I make videos for never would have known where my inspiration came from, which makes it that much funnier of like we're mimicking the Kardashians, we're mimicking Love Island, but we're putting an automation twist on it. I think it is fun because it does have sort of like the unhinged vibe of reality TV and, like Kathy, I hope you get your own show one day. That would be a blessing to us all, I'm sure.

Speaker 3: 28:24

yeah, she would be really happy about that.

Speaker 4: 28:26

I mean I'd be okay with it, but my husband's an engineer and he's like the engineering kind of engineer.

Speaker 1: 28:31

Oh, gosh, yeah, I think it would not be okay, yeah, no it is hard, he's embarrassing him.

Speaker 3: 28:38

You know, my husband, lauren's dad, rhett, has a very good sense of humor and so he usually just kind of eggs me on. But Eric Lauren's husband does get very embarrassed. It's just like oh, those of them work here. So you know we work with both of our husbands. So it adds a little dynamic to things. That is very interesting. I mean, you know, hasn't slowed me down.

Speaker 1: 29:04

I love that so we're getting kind of close to the end of our time. I know we kind of like it. I'm such a chaotic host. They bounce around so much. So, guys, I hope, as you've been listening so far, you've been keeping up with it. I think, overall, something we really learned today is one working with your mom can be hella fun and a little cringe, but overall fun. And two, tiktok is in for B2B and there's ways to make it creative, and I feel like those are kind of two of my big takeaways. Is there anything you guys each want to leave the listeners with today? I know we didn't get to go as deep because we had two guests, john but I've had a lot of fun so far.

Speaker 4: 29:44

I think I would just touch briefly on, you know, small businesses especially. We don't have the same marketing budget as our, especially we're integrators, right? So we're not manufacturers. We don't have, like, the manufacturer budget for marketing and things like that. And I think it's important for small businesses to kind of utilize their creativity and do fun things like the TikTok and exploring different avenues. We also, as small businesses, don't have the same structures in place that really prevent us from doing fun things, as much as I might personally find them to be slightly cringe, you know, and we need to really leverage that right. Like automation is interesting and automation is fun and what we do is fun, and if you look at all of our business LinkedIn pages, you don't see that. And changing that, I think we go a long way into making our industry like more approachable, even for the next generation. We're always asking what do we do?

Speaker 3: 30:48

to get more people to join our industry and that's maybe not be so stodgy and actually embrace the younger generations. You know, I mean those are the people that have grown up with, you know, screens in front of them all the time. They're very comfortable. They're very comfortable going on TikTok and making a purchasing decision. And you know I would wrap things up with. You know, if you're not following Flexline Automation on YouTube, you'll miss seeing one of some of my best work, because I did.

Speaker 3: 31:22

I did a video I'm particularly proud of called RETS Robot Emporium, and I did that because Lauren's husband, eric, was aggravated that we were taking on all of these robot lines and he was just like, slow it down, slow it down, we want to just do this one or this one or the other. And so so I dress up like Lauren's dad, my husband and I go out and I do this whole big sales spiel about we got all kinds of robots and and you'll appreciate it, jordan, because the whole thing there was no script. You know, I'm just standing in front of the green screen and I'm just ad livin and just making stuff up as I went and Lauren is the in the background. She is like the wacky arm thing in the background, because it's kind of like a car salesman, kind of vibe. Yeah, and okay, yeah, yeah, yeah.

Speaker 3: 32:11

You know you need to go out and take a look at that RETS Robot Emporium. So follow us on on, definitely on TikTok. Follow Flexline Automation on TikTok If you want Lauren's stodgy videos. I'll convey her cougar on TikTok If you want my edgy videos. And and definitely give us both a follow on LinkedIn.

Speaker 3: 32:33

We're on Instagram, we're on Snapchat, we're on Facebook, and by we're I mean mainly me, but Lauren does have some accounts too. But give us a follow and and then let us know what kind of things that you want to see and we're we're getting ready to do some like educational videos, and one of the things on conveyors is catenary sag, and you know my twist on that is gonna be like well, you know we're today to talk to you about something that women my age don't want to discuss, and that's sag, you know. So we've got all sorts of things in mind for this year. We're excited. I did a dire straits money for nothing. Parody actually sings. I'm every band member playing an instrument, singing a song that Lauren wrote to that. So we've got a lot of creative stuff coming and if you're not following us, you're gonna miss it and I would really hate that for you.

Speaker 1: 33:37

I would hate that for them too. It would just be embarrassing if they didn't know what was going on. So, guys, like in the spirit of failing for you, don't fail by not following these ladies everywhere, because that's just something you can't come back from. So I'm gonna get all their links from them and I'm going to just put it all in the show notes. That way you guys don't have to work hard, you just click, you follow and enjoy. So, ladies, thank you so much for coming on. I swear 30 minutes has never gone by so fast. I had such a good time, I'm such big fans and I can't wait to see, like, what you guys do next.

Speaker 3: 34:10

Come see us at.

Speaker 1: 34:11

Lodex.

Speaker 3: 34:12

We'll be there. Come see us at Automate We'll be there. Pack Expo We'll be there. So stop by our booth, look us up, come say hello.

Speaker 1: 34:20

Sounds great, guys. Well, as always, you know. Thank you guys. So much for listening. It once again was me, your host, jordan Yates, and in the meantime I'll be failing for you. See you next week.